Social media is the big gorilla in the room. You can’t miss it, it’s everywhere! Now days you’re considered ‘oldschool’ if you’re not using it in one way or another.
A full review your current Social Media positioning and strategy. There analysis will assess your current position and brand exposure, and then provide feedback on how it can be improved; recommending steps that will help you achieve the right outcomes. The Spotlight on Social Media will cover:
- How your brand is positioned within a defined context of Social Media
- What people are saying about your brand
- What you are saying and how your voice has been perceived
- How often your brand is mentioned
- How frequently you should engage
- What you should be saying
- Recommended steps to improve
They’ll also include three months of the SONAR Social media monitoring dashboard. This tool is designed to provide you with a high level view of your social media exposure and compare it against Google analytics for your website traffic; this tool will help you assess the return on investment of your Social Media spend. SONAR delivers automated email reports.
SNIPER is a quick shot of where your connections are, simply put in an email address and Sniper tells you what Social Media networks they are on.
Included in their Social Media spotlight offer is an introduction/refresher on Social Media for your leadership team (2-4 hours). They run a fun, engaging and highly educational programme, tailored to your business needs.